This content protects your rights, as well as, provides for compliance with laws such as the Digital Millennium Copyright Act, etc.
Some examples are as follows:
a. Privacy Policies, amongst other things, often give notice with regard to what you will and will not be doing with the information of visitors to the site.
b. Clear and comprehensive Return Policy pages are essential for retail sites.
Make sure you do it right the first time and avoid costly remedial measures later. Discuss your business with a competent experienced Boston business lawyer or Maine business lawyer to determine what policies and provisions would be best to include in your web site.